SEO is not only about optimizing written content. With the increasing dominance of visual content online, there have been new opportunities for increasing a website’s search traffic by optimizing images and videos. According to HTTP Archive, images make up on average 54% of a total webpage’s weight. So when it comes to optimizing your website, … Continued
Wednesday night I attended a panel that jumped into Google’s latest update: mobile-first indexing. Hosted by SEMrush, Neil Patel Digital, Pacific Digital Group, and SoCal Marketing Club, this panel of marketing all-stars tackled the most important factors for mobile optimization. They also discussed the best practices for implementation, tracking, and testing. Discover how you can … Continued
This morning the Organik SEO team watched the live stream of Google’s Marketing Keynote. The event featured a number of new announcements and re-announcements of features that have been rolling out over the past several months. Listed below each team member has highlighted their primary takeaway from the keynote. Andrew Local shopping is an important … Continued
We like to know what we don’t know. So this year, we headed to the annual Social Media Day conference in San Diego at the Bahia Resort to get up-to-date on the latest trends and practices happening right now in social media! From influencers, to video content, and leveraging YouTube for businesses, we heard digital … Continued
As a certified B Corp, based in Carlsbad, San Diego, Organik SEO places a high value on the impact our business has on the community and environment. Our Owner & CEO, Julien Brandt, founded Organik SEO in order to deliver the best solutions to our clients, employees, as well as the community and planet at … Continued
When the writer’s block hits, it can feel like the idea for your next content piece is never going to come. Whether you’re an experienced content marketing specialist or a newcomer, coming up with new ideas consistently can be a difficult task. And in today’s world, where around 89% of B2B marketers and 86% of B2C … Continued
The 38th annual Natural Products Expo West, the world’s largest natural, organic and healthy products event, held another record‐setting event this year hosting more than 85,000 attendees and 3,500 exhibitors. The show, on March 7th‐11th at the Anaheim Convention Center, brought together hundreds of industry pioneers and a new generation of 600+ first-time exhibitors who are shaping … Continued
Once you’ve ventured into the world of social media advertising by setting up a Facebook Business Manager account, you may find the need to add a partner to manage your assets (Fan Pages or Ad Accounts). Facebook Business Manager makes it easy to give people access to your Facebook presence without sharing your password. In … Continued
Google confirmed late last quarter that it would increase the average character count of a description snippet seen below an organic search result. We and many others have started to see the activation of the announcement on a more consistent basis. The longer descriptions have the potential to seize a better portion of the valuable real estate … Continued
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