Sr. Account Strategist | Organik SEO

Sr. Account Strategist

At Organik SEO, we deliver magical customer experiences while creating growth-driven brand awareness and lead generation campaigns.

As Sr. Account Strategist you will be serving as the primary relationship owner for an assigned group of top tier client accounts with performance metrics centered around retention and growth.

You must have experience preparing and delivering effective client presentations to stakeholders at all levels of the organization up to the C-Suite. You will be expected to garner a deep enough understanding of clients’ individual experiences to head off potential issues before they become problems. Additionally, you will identify new opportunities from within existing accounts, partnering with the Business Development team to aid in increasing revenue.

Main Responsibilities:

  • Manage multiple accounts and develop positive working relationships with all customer touch points
  • Drive value for clients by managing full marketing programs across multiple digital channels
  • Drive client retention, renewals, upsells and client satisfaction
  • Lead client on-boarding and weekly/monthly/quarterly reporting meetings
  • Identify new online marketing opportunities for existing accounts
  • Prepare campaign implementation plans
  • Design and implement sales and marketing automation workflows
  • Work with client marketing and sales teams to develop online lead scoring rules
  • Lead internal and external production teams
  • Present audits and strategy plans created by our team
  • Work closely with Associate Account Managers and Marketing Operations on day-to-day operational processes including campaign set-up, receipt of creative or tags, trafficking, optimization, troubleshooting and QA
  • Work closely with Analytics and Marketing Operations to determine root causes for customer success or failure and drive requirements for product or process enhancement and development as needed
  • Partner with internal cross-functional teams to understand customer goals and key performance metrics and exceed those goals throughout the campaign
  • Leverage technical tools and quantitative data to manage campaigns to success, high customer satisfaction and renewal
  • Prepare campaign insights reporting, including analysis and research
  • Manage weekly campaign status documents for review
  • Work closely with Finance on billing set up and invoicing
  • Manage customer activity with CRM tools for maximum efficiency and visibility, with carefully executed follow-up to closure on open issues
  • Adhere to established processes and workflows, as it relates to campaign set-up and pixel placement strategy, creative execution (including dynamic creative), ad trafficking, campaign management and any troubleshooting necessary with pixels, creative assets and campaign reporting
  • Provide input on new processes and workflows as needed
  • Focus on ensuring we maintain superior customer service levels, operational excellence and strategic insight

Requirements:

  • 7+ years experience in Customer Success and/or Marketing Management
  • Dynamic personality able to effectively engage and influence a variety of audiences at all levels of a business
  • Confident communication (written and oral) skills and a demonstrated ability to work collaboratively with all levels of internal and external organizations
  • A focus on relationships, able to gain trust through communication, expectation setting and completion of planned deliverables
  • Business acumen, sound decision making, analytical and organizational skills in a fast paced environment; a consultative approach to managing complex client relationships
  • Project and program management experience; knowledge of key concepts including phases, plans, deliverables, scope and tasks
  • Ability to prioritize multiple responsibilities, balancing client deliverables on multiple projects as well as internal obligations
  • Passion about business and dissatisfaction with status quo – always thinking of ways to improve/grow assigned clients
  • Bachelor’s Degree in appropriate field of study or equivalent work experience
  • Strong analytical skills
  • Working knowledge and experience with contracts and contract negotiations
  • Demonstrated ability to work independently and remain motivated
  • Working knowledge of computers and Microsoft and Google office suite of services
  • Dynamic personality able to effectively engage and influence a variety of audiences at all levels of a business
  • Project and program management experience; knowledge of key concepts including phases, plans, deliverables, scope and tasks

Senior Account Manager top skills & proficiencies:

  • Analytical Skills
  • Experience Working with Marketing Automation Systems (HubSpot, Marketo, etc.)
  • Motivation
  • Adaptability
  • Problem Identifier and Solver
  • Handle Multiple Priorities
  • Organizational Skills
  • Written and Verbal Communication
  • Ambition
  • High Energy
  • Will to Succeed
  • Team Management Skills

About Us:

Organik SEO is a digital marketing agency in Carlsbad, CA specializing in digital advertising, content marketing, SEO and social media. We are passionate about working with purpose-driven companies and organizations we love, while offering a fun and creative office environment. We offer a robust benefits package, continued opportunities for career advancement, and to top it off, we are a dog-friendly office and a certified Benefit Corporation.

Apply Now

  • Accepted file types: pdf.
  • Accepted file types: pdf.